Publisher/パルコ出版

Google翻訳
This book covers notable new events that have occurred in the past year, based on the articles planned, surveyed, and interviewed in 1996 in the marketing information magazine "Fashion Observation Across" published by PARCO Co., Ltd. It is a "fashionable yearbook" that explains and predicts after 1997/98 (from the preface). Beginning with "10-year history of fashion and whereabouts of desires in the 90's", by area of "Tokyo area" and "region", "era / society" "business" "lifestyle" "young people / children" "fashion" "leisure" It is organized into texts by category such as "Media", and at the end of the book, "1996 Event Chronology" and "97-98 Marketing Calendar" are recorded as a business database.