Publisher/NOWHERE

Google翻訳
This is the first issue of the magazine "BAPEMANIA" by A BATHING APE®, a fashion brand that led the Ura-Hara boom in the 1990s. In the early 1990s, APE opened "NOWHERE" in the back streets of Harajuku (Ura-Hara) with Jun Takahashi (nicknamed JONIO), who was the designer of "UNDERCOVER" at the time, and it became a huge hit. APE was loved by musicians such as Cornelius and Scha Dara Parr, and was also a favorite of Shimura Ken. The interior design of the first store was done by Masamichi Katayama, and the futuristic design using "light," "metal," and "white," which was unconventional for a "boutique" at the time, became synonymous with APE. This issue is not only a catalog of goods for the season, but also features interviews with NIGO and Katayama, and an introduction to "Jean Prouve," a furniture that NIGO used and is famous as a collector of, making it a very interesting book. It was also in 1997 that Shoichi Aoki from the Street Editorial Office launched "Fruits," a magazine that introduces unique Japanese fashion, from "STREET," a magazine that mainly introduces "overseas fashion." This book is full of the charm of the 1990s, when Japanese fashion took flight around the world.