Publisher/誠文堂新光社

Google翻訳
``Saul Bass & Associates'' is a collection of works by Saul Bass, one of America's leading graphic designers of the 20th century, published as a separate issue of the design magazine ``Idea.'' Saul Bass was born in New York and later moved to Los Angeles to work in movie advertising. He has created posters and visual works for numerous films, including ``Cape Fear,'' ``West Side Story,'' ``Vertigo,'' ``Take a Course North-North-West,'' ``The Golden Arm,'' and ``A Walk in the Wilderness.'' ” and is also known for creating the title parts (title backgrounds) of movies, and his achievements are highly praised. This book focuses on the corporate identity and film work produced by Bass and his company. The logos of American companies such as Bell System, United Airlines, and Warner, as well as Japanese companies such as Ajinomoto, are striking with their concise forms of straight lines and curves. In his film-related work, he often uses illustrations and other organic depictions, and his designs embody the differences in the nature of companies and movies, and his rich talent for creating a wide range of designs can be felt.